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Modern African Beadwork

DESIGNED IN lONDON, MADE IN AFRICA

 
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Repurposed vintage fused with craftsmanship

We are a sustainable luxury brand based in London. Our handcrafted clothing tell their own story. Whilst promoting an effortless style, we're about individuality, self-expression and quality. 

 
 
 
 
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Handmade in Africa

Handmade goods are meaningful and unique. So, we strive to create compelling products that can tell their own story. With a transparent process and sustainability in mind our craftsmanship is our seal of authenticity and the trademark of a product built to last.

 
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BANGOULAP VILLAGE IN CAMEROON

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Bamileke traditional elephant mask PHOTOGRAPHY BY Alain denis

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MADE TO ORDER

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EMPOWERING WOMEN ARTISANS

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REPURPOSING VINTAGE workwear CLOTHING

 
 
 
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Artesan x Fondation Gacha

 

Inspired by their mission, for our first collection we collaborated with the Fondation Jean-Felicien Gacha, an NGO that works to empower local communities in the region by giving access to professional trainings and education. In every one of their actions, they are committed to sharing knowledge, and encouraging savoir-faire. By meeting and supporting their artisans we are able to create both awareness and a market for the work they do.

 
 
 
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Collaborative Brand

Our values are rooted in collaborating with artisans while creating stories. We team up with highly skilled makers to support unique skills and preserve ancient techniques - without sacrificing quality and artistic integrity.


 
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HANDMADE BEADWORK

In African culture, when threaded together beads represent strength, unity, protection and togetherness. They are sewn onto the cloth by hands, several at the time. It is a long and meticulously process only highly-skilled artisans can master today.


Apparel & ACCESSORIES

Artesan’s aesthetic is inspired by army and utilitarian silhouettes for an effortless style. We create limited-produced signature pieces for both men and women using vintage textiles and fabrics elevated with high-quality craftsmanship.


ETHICALLY MADE

We thrive to collaborate with a powerful community of makers that work to preserve traditional techniques with a recognition of places from where they originate.

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REPURPOSING

Repurposing is our way to be more sustainable and to reduce textile waste. It’s the process of creating new garments using vintage textiles and gently used fabric.